Branding and Package Design
Suelo Vivo Hemp co.
Suelo Vivo Branding and Package Design
Designed as Art Director at Humid Creative
Suelo Vivo is an emerging brand in the hemp industry with a few key distinctions– a focus on regenerative agriculture and a product line that uses the highest quality raw, infused hemp flowers.
I wanted the logo for Suelo Vivo (living soil in Spanish) to visually connect to the way the brand sounds when said aloud. The rhythmic letterforms were custom drawn, as was their brand pattern. The repeat pattern includes plants and natural elements that have a part in healthy soil and regenerative farming.