Moon Mother Hemp Co. Brand Book Spread

Moon Mother Hemp Co. Brand Book Spread

Moon Mother Hemp Co. Brand Book Spread

Moon Mother Hemp Co. Brand Book Spread

Moon Mother Hemp Co. Brand Book Back Cover

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Brand Development

The relationship with Moon Mother began with this project. They had a logo, but otherwise the brand needed some refinement. I established a new color palette, streamlined typographic choices, created consistency in graphics and established a photographic style. This work gave the brand a more polished aesthetic and helped them appeal to a female-focused niche within the booming CBD economy.